AT&T Innovation Exchange

What innovative tech is changing the future of sports experiences in-arena?

At the ATT Innovation Exchange, we held a summit and spoke to executives from AT&T, NBA and ESPN to get their perspective.

Live discussions included:

• Neil Parris and Kazeem Famuyide Discuss Mobility at Games

• TJ Adeshola and Kazeem Famuyide Discuss Twitter and Sports

• Amy Brooks and Jalen Rose Discuss NBA Innovative Technology

• Mark Wright and Monica McNutt Discuss Connectivity in Arena

• Kerry Tatlock and Kazeem Famuyide Discuss NBA Experiences

• Jeni Bell and Monica McNutt Discuss AT&T 5G

For the event, I created an all new look and feel (check out those sweet bubbles and orbs) featuring AT&T brand colors that anchored the stage, promotional materials, on-site signage, and the walls of all the surrounding rooms to the main event.

Role: Art Director
Creative Director: Alexander Turk
Agency: Wasserman